Second piece of the puzzle: someone out there’s new website


Oh boy! Someone out there has discovered the joys of the internet (after it’s been around as a popular item for, what, 15 years!)

So, in September, they decided to start a blog! What an idea! I had an idea myself like that several years ago. “Since we have something we want to say, let’s say it!”

Anyone blogging on WordPress has the added benefit of being able to accurately track their numbers on Quantcast. It’s great, because Quantcast filters those fans of yours who hit your blog five times a day. (Side note: don’t worry you-know-who, it’s not a jibe at you!)

I like Quantcast, because I don’t have to filter out my fans, and my friends. My friends can come and read me, and I don’t feel like I’m just blogging to them. Not that it matters either way. Sometimes I just blog to blog.

Here I am, as “Hoofin to You” on Quantcast. Not the most read blog in the universe, but I do get about 1,000 unique visitors “globally”, which for me, means 97% Japan. The other day, I had 66 Global, and, what, 22 others from the America. I am certain the 22 was outside the 66, since my Sitemeter numbers jive. Those are confidential, since they are sometimes the particular places, the URLs, from where my readership reads me.

As you notice, I had a recent Global high of 156 on September 28, which had actually started to rise a few days before that.

Now let’s go back to the mystery blog above, which for the day I did the screenshot, had 8 visitors in Japan, 2 from the U.S. Let me point out, that this is not the same blog as “Karen”, from yesterday. This is on its face a wholly unrelated one, and I have no reason not to conclude otherwise at this point.

That mystery blog, which Quantcast accurately picked up as being created in September, had its one glory day on September 24. And it’s been downhill ever since.

It’s as if that blog, so far, was created to say something around September 24 (no matter which date the actual blog entry might say). Since then, well, look out below.

Notice my blog has those peaks and valleys? Those valleys are the weekends. Any regularly read blog declines on the weekends, because the office traffic is not in the office. Plus it’s people’s weekends—who wants to sit around reading blogs?

Now, how do you get people reading your blog at a peak for just one day, (which inevitably tapers off . . .?) Usually it’s when you’re featured as a link on one of the bigger blogs out there. Shawn Thir’s “Let’s Japan” or Arudou Debito’s “” has done that to me (for me!) in the past. Other times it can happen if you happen to post a link in the comments section of a well-visited website, like, say, Gaijin Pot.

So, so far, it looks like the mystery blog had something significant that they had to get off their chest on September 24, even if it was drafted a little earlier. They obviously wanted it read, and since then, they haven’t seemed to have the urge to put out their later insights.

Who knows? Maybe because it’s been that since that time, they’ve been using their boss’ computer system to see if any, other, particular bloggers out there have read their little nugget of wisdom from September 24.

OK quiz players, let me leave you with one final thought, a hypothetical: If you wanted to say something bad about someone that wasn’t true—which I know none of you would—would you do it over the internet? OK? Then, would you, week after week use your employer’s computer to check up on whether the target of the slander had something to blog in response?

You might use an assumed name (one that sounds like a real person, or two real people, but isn’t). But you start leaving all these bits of hard evidence all over the recorded internet that somebody could trace back to you?

Then, you show up to work on the day after your Japanese holiday and your upper-level company management might have the evidence about what you were up to in their in-box?

Would you do that?

[Update: As it can’t be helped, I get the one or two of the many read-from-work regulars this morning e-mailing to tell me, “hey, it’s not ME!” Yes, of course, I know. It isn’t.]